A content calendar is a great way to stay organized and plan your content in advance. It’s a tool that allows an overview of your upcoming posts (social media, blog/vlog, podcast, etc), organized by date.
A content calendar usually includes
- The date it will be published and might include the time
- The social network and account where it will be published
- Copy and creative assets (i.e., photos or videos) required
- Links and tags to be included
content calendar usually includes
- The date it will be published and might include the time
- The social network and account where it will be published
- Copy and creative assets (i.e., photos or videos) required
- Links and tags to be included
By having a content calendar, you can ensure that you are regularly creating and sharing content relevant to your audience. It is important that you post/share consistently. So once a month is better than three times one month and nothing the next.
It’s important so your followers know what to expect and it can allow you to make use of weekly hashtags like #MondayMotivation.
Additionally, it allows you to plan ahead and ensure that you don’t miss any deadlines while giving you a big-picture overview of your upcoming content/posts/shares.